Pl. XVIII18 · builder · Content

Bernard Huang

Co-founder & CEO, Clearscope · Austin, TX, USA

The builder

Publicly experiments on his own brand to show what actually gets cited in AI answers.

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Curator's note

Bernard built the content-optimisation tool most B2B teams already use, then turned Clearscope's own brand into a live GEO experiment. His three-layer model (training data / validation layer / context) is the cleanest mental model available for content teams trying to get cited.

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Recommended first

How AEO / GEO / AI SEO Actually Works (Clearscope webinar)

clearscope.io

The most operationally useful explainer of the three-layer AI citation model — built for content teams, not engineers.

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You run a content team and need an operational AEO/GEO framework to implement.

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You're allergic to vendor founders publishing tool-adjacent research.

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Updated May 2026