Voices of the field

People to follow: Content

Who to actually follow in AEO, GEO, and AI search. Curated, not crowdsourced.

Hand-picked practitioners · Updated May 2026

5 of 20 voices

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06 · educator · Content

Aleyda Solís

The educator

Founder, Orainti · Madrid, Spain

Known for: Built the free curriculum the rest of the industry learns AI search from.

12 · educator · Content

The educator

Head of AI Search & SEO Communications, Wix · Exeter, UK

Known for: Makes reasoning models and bot-log analysis genuinely understandable for marketing teams.

14 · skeptic · Content

The skeptic

Independent SEO Consultant; Author, Product-Led SEO, Independent · San Francisco Bay Area, CA, USA

Known for: The principled contrarian arguing GEO is mostly rebranded SEO fundamentals.

15 · builder · Content

The builder

Founder & CEO, Foundation Marketing / Distribution.ai · Halifax, Nova Scotia, Canada

Known for: Made content distribution the strategy AI search actually rewards.

18 · builder · Content

The builder

Co-founder & CEO, Clearscope · Austin, TX, USA

Known for: Publicly experiments on his own brand to show what actually gets cited in AI answers.

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