01 · engineer · Technical
Known for: The engineer who turned AI Mode's internals into a working SEO playbook.
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Hand-picked practitioners · Updated May 2026
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07 · engineer · Technical
Known for: Trains his own models to reverse-engineer how AI search picks its sources.
20 · engineer · Technical
Pranjal Aggarwal
The engineerPhD Researcher, IIT Delhi / Princeton University · New Delhi, India / Princeton, NJ, USA
Known for: Wrote the academic paper that gave GEO its name and its first benchmarks.
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